YouTube is rolling out its child-friendly app, YouTube Kids, in the Middle East and North Africa (MENA) region.
The free app is accessible on smartphones and tablets for children under the age of 13.
The stand-alone app is now accessible in 86 countries including 15 in the MENA region.
Google’s regional marketing director for the MENA region, Tarek Abdalla, said, “Parents are always looking for family friendly experiences to help nurture their children’s curiosity. YouTube Kids was built with families in mind. The app offers diverse content and a range of parental controls so that every family can customize their experience based on their preferences and interests.”
It enables parents to create up to eight profiles for their children, which means those with more than one child can have different profiles for each based on their age and interests.
There are controls that offers content choices, enabling the ability to block specific channels or content, allow for the switching off of the app’s search option, the setting of a screen timer, and a checking system to see what kids have watched.