UBEAT, the Spanish multiplatform youth entertainment channel of the MEDIAPRO Group, announced that for the date of its third anniversary it tripled its audience compared to the same period in 2020, having exceeded 6 million unique users on its online platform ubeat.tv. During the celebration, the company also assured that part of the achievement was driven by its recent expansion in Latin America, after having integrated the app into Tigo’s offer in Central America.
According to official figures for the last year, ubeat.tv receives more than 500 thousand unique monthly users, and until the month of November, it received a total of 12 million views. Currently, the service that offers content specialized in popular music and gaming is available in Latin America through Sky and Totalplay, and in recent months it has been added to Tigo’s packages in Costa Rica, Guatemala, Honduras, Nicaragua, El Salvador and Panama.
“2021 is going to be a great year for UBEAT. We are very happy with everything we have achieved this year, we celebrate our third anniversary with the best numbers. And we hope to continue growing next year with new territories, new content and new talents”, Marta Ruiz de Gauna, director of UBEAT, said during the channel’s festivities.