The Brazilian radio station Jovem Pan will launch its own pay TV channel and has already confirmed its presence in two operators. In addition to appearing on Claro‘s grid, as it was previously announced, it has now reached an agreement with Sky Brasil to join its offer. In this way, TV Jovem Pan will be able to reach at least 80% of pay TV subscribers in the region.
The signal will premiere on October 27th and is intended as a news channel, as anticipated. Some of the station’s most popular radio programs will be transferred to this new audiovisual format, and it’s expected that they can compete with brands such as CNN Brasil and GloboNews.
Originally, the project had been designed to be launched on open TV, but there was no more news about it. In both operators, it is estimated that the station will occupy channel 32, which previously belonged to the brands Loading and MTV Brazil. Although it has not yet been confirmed, it is speculated that DirecTV Go will be the next service to which TV Jovem Pan will be integrated.