NBCUniversal International Networks & DTC Latin America (NBCU & DTC) and ViacomCBS Networks Americas reached an agreement to represent the advertising sales of their open TV channels, pay TV, and their respective streaming platforms. In this way, advertisers will be able to have a greater reach and provide better service, according to the companies. The [...]
NBCUniversal International Networks & DTC Latinoamérica (NBCU&DTC) y ViacomCBS Networks Americas llegaron a un acuerdo para representar las ventas de publicidad de sus canales de TV abierta, TV paga, y de sus respectivas plataformas de streaming. De esta forma, los anunciantes podrán tener un mayor alcance y brindar un mejor servicio, según afirman las compañías. [...]
As published by the TAVI Latam news portal, The Walt Disney Company confirmed to the website that the Fox Sports signal will be eliminated from Latin America on December 1, 2021, and that, in its replacement, the brand will launch the ESPN 4 channel. However, in the case of Argentina and Brazil there is still [...]
Pluto TV, the ViacomCBS platform, has added five new channels available for the 17 Spanish speaking countries in Latin America, as well as four others in Portuguese for the Brazilian audience. Despite having surpassed 100 channels in Spanish and 50 for Brazil by mid September, the IPTV continues to expand its content catalogue in the [...]
According to a Dataxis study, revenue from digital audio, radio streaming, and podcast advertising in Latin America could reach USD 100 million by 2026. Although business continues to be small in the region today, many Latin American media groups are investing on these new formats and the trend is growing more and more. On November [...]
According to the latest report for Q3 2021, Netflix obtained 330 thousand new subscribers in Latin America, which represents a significant drop compared to the 760 thousand it had achieved in Q2 of the same year. Meanwhile, globally it added 4.4 million customers and continues to be the leader with 214 million memberships worldwide. Unlike [...]
LG Electronics integrated the DirecTV Go app, DirecTV’s streaming service, to all its Latin American devices that were produced in 2017 and have the WebOS 3.5 operating system. From now on, TV users in Argentina, Brazil, Chile, Colombia, Ecuador, Mexico, Peru and Uruguay will be able to enjoy the VOD catalogue with national and international [...]
The last two Sony Playstation consoles, PS4 and PS5, integrated direct access to the OTT HBO Max for their users throughout Latin America and the Caribbean. Although the platform had been launched in the region last June, it wasn’t until now that the app was enabled for the interface of the devices. From now on, [...]
The free streaming platform VIX Filmes e TV reached three million monthly users in Brazil, in just over a year. After its launch in August 2020, the service that offers more than 5,000 hours of content in Portuguese without cost or registration, reached 250,000 daily surfers with an average connection time of 32 minutes. By [...]
After having completed its expansion in Latin America, Australia, Canada and the Nordic countries, the Paramount Plus streaming platform is preparing its launch in Europe, where it anticipates that the competition will be harder due to the large number of distribution channels that exist in the region. ViacomCBS OTT reached several Latin American countries thanks [...]