SPI international inks deal with Axian Group to expand its footprint in Africa

SPI/FilmBox has signed a new distribution deal with Axian Group to bring four channels from its portfolio, available in Madagascar, Comoros and Togo on Telma TV and Togocom TV.

In the operator’s premium packages, subscribers will be able to access FilmBox Africa, FilmBox Adrthouse, DocuBox and FightBox.

Georgina Twiss, Managing Director, Western Europe & Africa at SPI International, commented on the development saying: “We are pleased to provide additional windows of curated content for Telma TV and Togocom TV subscribers through our partnership with AXIAN Group, a prominent player in the African market. This deal not only brings two exciting movie channels with content ranging from Hollywood blockbusters to arthouse movies, but also two unique thematic channels geared towards viewers who enjoy documentaries and MMA programming”.

On the other hand, Matthieu Mertian, Head of Digital Content at Axian Group, added: “This partnership further demonstrates AXIAN Group’s commitment to continuously enlarging its catalogue and offering the best available entertainment content to its clients, because we want our subscribers in Comoros, Madagascar and Togo to enjoy access to globally-acclaimed films and TV programmes”.

To recall Axian is a pan-African group that specialises in five sectors with high growth potential, namely real-estate, telecoms, financial services, energy and open innovation. It has a direct presence in six countries in Africa and the Indian Ocean.