OSN has launched a new product for its MENA views called Box of Wonders. This new product will ensure kids can browse the OSN platform safely without parental supervision and has also added exclusive catalogue with a range of premium content for children aged 12 and below.
Box of Wonders will make use of AI technology and machine learning in order to optimize the streaming system to the needs of the consumers.
Senior Vice President, Strategy, OSN, Devrim Melek commented: “The new “Box of Wonders” is the result of many months of careful planning and in-depth research into the consumer mind-set. Customer-centricity is at the heart of our business, and our team has been working closely with customers to prioritize key functionalities of the technology. Our research found that content discovery, family viewing and enhanced control were top of our customer’s lists.”