Netflix will cut the bandwidth it uses to serve subscribers in Africa for the next 30 days in an effort to improve pressure on network infrastructure during the Covid-19 crisis.
The streaming media giant said in a statement that it will reduce the “streaming bitrate” across markets in Africa by 25% until the end of April.
Netflix has applied similar measures in other countries around the world. It assured subscribers that the decision will not have an impact on streaming quality.
The vice-president of content delivery of Netflix, Ken Florance, said, “Given the crisis, we’ve developed a way to reduce Netflix’s traffic on telecommunications networks by 25% while also maintaining the quality of our service.”
Furthermore, YouTube has also announced plans to reduce video quality worldwide to ease the strain on the internet.