According to information reported on several specialized websites, the SVOD OTT Netflix continues moving forward on its expansion into the video game market, and has chosen Poland as a first trial for the initiative, which, as reported, will be developed on a global scale. Up to now, its implementation date in Latin America is unknown.
As part of this first trial, video games are included in the Netflix catalog for free, and with no advertisements. Video games initially available in Poland are ‘Stranger Things: 1984’ and ‘Stranger Things 3’, although the company plans to expand the list soon.
In mid-July, the US financial advisory company Bloomberg had reported that video games addition to Netflix on a global scale will take place from 2022, without charging an extra cost to the platform’s monthly subscription. In a first stage, the trial’s video games are available for mobile devices with Android operating system.
Apart from that, Bloomberg reported that Netflix has hired Mike Verdu, who will serve as Netflix’s VP Game Development. Before joining Netflix, Verdu served as VP of Content for Facebook Reality Labs. In addition, he worked at Electronic Arts, where he was responsible for the studios that operated video games such as ‘SimCity’; ‘The Simpsons: Tapped Out’, and others.