MTN Uganda seizes new partnership that makes the telecommunication firm the official broadcast partner of the Star Times Uganda Premier league (SUPL). The broadcast collaboration is between MTN Uganda and Sanyuka TV, a brand under the Next Media Group.
Sanyuka TV seized the exclusive rights to broadcast the StarTimes Uganda premier league giving the football local league fans across Uganda the opportunity to access all local matches
The CEO of Next Media Services, Kin Kalisa, said, “We’ve partnered with StarTimes to have exclusive rights to broadcast the Uganda Premier League (UPL). The only league that matters. We’re now the sole broadcaster of the UPL but that’s just a tip of the iceberg. The UPL is a bench mark for what we intend to do to re-energize Ugandan sports. We’re very happy that we’ve now been joined by MTN. And together, we believe we shall redefine football and sports broadcasting in the country.”
On the other hand, MTN Uganda Chief Marketing Officer, Sen Somdev added that they partnered with Sanyuka TV because the company is interested in bringing back the nostalgic that Ugandans used to have for the local football.
For those that are not able to attend and watch the live Ugandan Premiership matches, they can stream the matches via the StarTimes App which can be downloaded on Play store and App store. MTN has tailored bundles for viewers to watch StarTimes entertainment, sports and news on their smartphones.
MTN customers will can live stream/watch programs on their smartphones anywhere via the StarTimes App using the newly MTN TV bundles for 0.55 USD (UGX2,000 for two hours), or 1.09 USD (UGX4,000) for four hours. The timely bundles only work at the time of activation/usage. For instance, if one bought the two-hour package, and streams for say 20 minutes. The timer stops and resumes if the user starts streaming, until the two hours are done.