Jumia collaborates with IrokoTV to offer free digital TV subscription in Nigeria

Jumia Nigeria has partnered with Africa’s digital entertainment provider, IrokoTV to offer free IrokoTV subscription to Jumia Prime Members bundled with the 3-month, 6-month and 12-month plans.

Launched in June 2019, Jumia Prime is a membership programme that offers access to a wide variety of digital services and offers from Jumia. Other benefits available within Jumia Prime Membership are free shipping on Jumia Express items, free delivery on Jumia Food orders, an IrokoTV package, Boomplay Premium Unlimited Listening and many others.

The CEO of Jumia Nigeria, Massimiliano Spalazzi said, “The free IrokoTV subscription we have just added to the set of incentives for Jumia Prime subscribers is another way of making shopping on our platform fun and exciting for new and existing customers, who can now enjoy limitless access to Nollywood films and TV Series available on the IrokoTV platform. We are particularly excited about this offer because while we partner with a Nigerian start-up, it also helps to provide free digital entertainment for Nigerians who are currently spending more time at home as a result of the COVID-19 lockdown.”

On the other hand, the CEO of IrokoTV, Jason Njoku, stated, “Our partnership with Jumia gives us the opportunity to provide our exclusive Nollywood movies and series to Jumia Prime members. Members would also be able to download and watch from our libraries of Korean, Telenovelas, Bollywood, and Kiddies content. We believe this partnership would be the first of many other collaborations with Jumia across Africa.”

Jumia Prime subscription is accessible in Lagos, Abuja and Ibadan.