¡HOLA! TV and Atreseries (Atresmedia Internacional) announced their strengthening in Peru through Movistar. As the company officially reported, ¡HOLA! TV, focused on fashion, royalty and celebrity content, is launching on Movistar’s ‘Standard SD’ satellite package, while Atreseries will join the ‘Estelar HD’ satellite package.
‘This agreement gives us great satisfaction because, despite the uncertainty we are living right now, we continue creating important partnerships agreements and because, due to the high demand for audiovisual content, Movistar Peru offers us the opportunity to reach more homes with an exclusive and high-quality product, like ours’, reported Mar Martinez-Raposo, Director at Atresmedia Internacional.
As officially reported by the company, part of the content with which ¡HOLA! TV launched in Movistar Peru will be programs such as ‘La Hora ¡HOLA!’; ‘¡HOLA! Fashion’; ‘Especiales Realeza’ and ‘#Hashtag ¡HOLA! TV’. In addition, in July the channel will premiere ‘Mi boda perfecta’; ‘Top Estilo’ and a ‘Especial Realeza’, not seen so far in the region, commemorating the seven years of Felipe and Matilde as Kings of Belgium.
The addition of Atreseries in Movistar Peru’s ‘Estelar HD’ satellite package is made, according to Atresmedia Internacional, together with series such as ‘Luimelia’ and the premiere of ‘Pequeñas Coincidencias’, focused on paternity crisis, co-produced by Atresmedia Studios.