Globo launches standalone soccer streaming service

Soccer streaming platform Premiere Play (Grupo Globo) is now available as standalone service in Brazil, with a catalog that includes live games of the series A and B of the ‘Brasileirão’ (Brazilian national championship) and the main state championships. The monthly subscription costs R$ 79.90 (USD 21).
Globo had initially launched Premiere Play as TV Everywhere service for its TV subscribers. In pay TV systems, the media group markets Premiere as an ‘a la carte’ channel for an additional fee. The OTT platform is available on iOS and Android smartphones and tablets, on its website and on Apple TV.
All users must register on site. The payment of the monthly subscription must be made by credit cards. Globo said that soon it will be available as part of the operators’ offer. According to UOL Esporte, the Brazilian teams requested the launch of a standalone subscription. In this way, they hope to raise 10% more for the sale of the pay-per-view rights, compared to the previous year.
In Brazil, there are already other streaming services focused on sports such as WatchESPN and Esporte Interativo Plus (Turner).