SPI/FilmBox and Canal+ Group have introduced SPI’s combat sports entertainment channel FightBox on the latter’s platform in Ethiopia.
It will be available in English and made accessible to subscribers in the basic Desta package.
The MD Western Europe & Africa at SPI International, said, Georgina Twiss, said, “I am very happy to be supporting Canal+ Group in this new adventure. We have a strong partnership together across many territories and it’s always great to be there at the start of a new platform launch. MMA enthusiasts in Ethiopia can now tune in to some of the most exciting combat sports live events on FightBox with Canal+ and feel the rush of the ring from the comfort of their own homes.”
On the other hand, the SVP channels acquisitions and partnerships for Canal+ International, Alexandre Gruner, added, “Our new Canal+ Ethiopia offer combines quality and diversity through popular thematic channels and varied contents. In this context, we are very pleased to bring to the new Ethiopian subscribers FightBox, which perfectly meets their expectations. This unique fight combat sports channel will offer them great moments!”
Canal+ Ethopia is a dedicated service distributed in the country by Bruh Entertainment, an independent Ethiopian company, and its distribution network.