Express launches packs with premium content to be hired for a 24-hours period

Argentine pay TV operator Express has recently announced the launch of a new product, which it called ‘Packs por dia’. The offer is available since January 11th, and allows its subscribers to activate premium packs with content from HBO, Fox Premium, Hot Pack and the Football Pack (to access all the Argentine Professional Football League’s matches in Argentina), from AR$ 96 (USD 1.1). The chosen pack will be enabled on the Express STB, and it will be possible to access it for 24 hours.

As reported by the company, customers who want to access the different premium packs can hire them through the ‘Oficinal Virtual’, which can be accessed from the Express official  website. Each client should go to the ‘Mis Productos’ section and choose the ‘Packs por Dia’ option, where the four mentioned packs will appear. Once the pack has been chosen, customers must choose which day they want to activate it for, and they can even schedule the offer up to seven days before , and then confirm the transaction. 

Customers will also be able to access the content they hire through the OTT Now Express, from different devices, including TVs, cell phones, tablets and computers. With this new launch, Express subscribers will be able to hire the packs to access various content for 24 hours, such as movies, series and matches of the Argentine Professional Football League, which is about to start its 2021 edition. The OTT was recently relaunched with Nagra technology (Kudelski Group).

Express is currently operating in several cities in Argentina, such as Rosario (Santa Fe); San Lorenzo (Santa Fe); Salta (Salta) and Santiago del Estero (Santiago del Estero).