eMedia Holdings has rolled out a free streaming platform, eVOD (e-Video on Demand), in a three-year partnership with mobile telecommunications partner MTN.

eMedia’s exclusive partnership with MTN will enable 32 million MTN users and other network subscribers to watch never seen before dramas and movies on any device at any time. Moreover, MTN customers who subscribe to eVOD will get 4GB of data free every month to enable them to stream their favorite dramas and movies. eMedia Group says this offer is extended to all MTN customers on both the free and subscription models of eVOD until January 31, 2022.

“Entertainment and viewing have evolved with on-demand video offerings and we are proud to partner with eMedia Investments to bring this exciting service to our market. We share the same belief that everyone deserves the benefit of connectivity and entertainment of their choice. Our network and digital capabilities will ensure that South Africans get to see exclusive content their way, whenever they want to”, says the Chief Digital Officer at MTN SA, Ernst Fonternel, on the partnership with eMedia Holdings.

On the other hand, the CEO of eMedia Investments, Khalik Sherrif, commented, “At eMedia we continually strive to add value to our loyal viewers with variety and choice of content. Over the years eMedia has constantly evolved its offering, from a single channel to a full satellite service, with 24-hour news and now a free ‘Over The Top’ platform. eVOD is a game-changer for us and our viewers, and we can now offer audiences access to exclusive viewing content where and when they want it.”