Colsecor, an entity that gathers cooperatives and SMEs in Argentina, announced the launch of Sensa, a new product that integrates linear, live TV and VOD content, which users can access through multiple devices. It will be available from June 12.
Sensa will allow users to pause live TV, restart shows already in progress and access to 24-hours catch up, among other features. The announcement was made by Miguel Factor, manager of Colsecor, and Itsaso Crespo, project engineer, during the event that the entity held last week in Cordoba.
Factor will also participate in the next edition of NexTV Series Argentina, the conference organized by Dataxis to be held on May 16 and 17 at the Intercontinental Hotel in Buenos Aires. The executive will discuss the integration of third-party OTTs in pay TV operations.
Sensa project was born three years ago at the request of the Board of Directors of Colsecor, Factor said in the presentation. According to the executive, the goal is to have a value-added product so that members of the entity can face the new competition in the pay TV market.