Category Archives: Online Video Advertising

Secuoya launches new business unit

Secuoya unified its Corporate and Digital areas to launch the new business unit Nexus, which offers brands and customers several solutions, taking advantage of the strength of new technologies, including social networks, as well as virtual (VR) and augmented reality (AR). Eduardo Basarte, head of the area, said that the key is understanding the specific [...]

Discovery Networks selects América Televisión and Canal N as advertising sales representatives in Peru

Peruvian TV broadcaster América Televisión and the news channel Canal N signed an agreement through which they will become exclusive advertising sales representatives of Discovery Networks in the country. In this way, América TV and Canal N will be representatives of all the TV channels and digital media of the company: Discovery Channel, Discovery Home [...]

Facebook, Cisneros expand partnership in Latin America

Cisneros Interactive, a digital advertising division of Cisneros, announced that it has become the official reseller of Facebook in Central America, the Caribbean, and Uruguay, expanding their strategic alliance in Latin America. Under this new deal, Cisneros Interactive will start providing services to Facebook customers in Costa Rica, the Dominican Republic, Guatemala, Panama, Puerto Rico [...]

BRB selects WildBrain to manage its kids’ content on YouTube

BRB Internacional, one of Spain’s leading producers, distributors and licensors of kids’ content, with more than 30 brands, has selected WildBrain as exclusive global manager of its YouTube catalogue. The deal took effect January 1, 2018, and seeks to increase BRBs audience on YouTube, where its channels accumulate more than 400 million views per year, [...]