LaLiga has expanded its regional coverage with telecoms giant MTN Group into Africa. MTN Ivory Coast joins the company’s Iranian subsidiary MTN Irancell as a regional sponsor of the Spanish league. MTN is a leading supplier of internet services in the Ivorian market and will now be able to offer its almost 11 million subscribers [...]
Bernard Azria CEO Côte Ouest Côte Ouest is a distributor of audiovisual content so, what are the main reason of your participation at the Future Ad Africa conference? There are two main reasons for our participation. The very first: As you know, technology has long been used to practice what we call the Digital Product [...]
Langa Khanyile Chocolate Equity Lead- Middle East & Africa Mondelēz International Digitalization has reshaped the advertising landscape. How far has this phenomenon impacted on marketers in Africa? The advantages of digitalization are not unique to marketers or consumers in Africa. What makes the phenomenon more remarkable here is the stark impact this has had compared [...]
Rwanda hosted the 11th General Assembly of the African Union of Broadcasting (AUB), which drew participants from over 40 countries to deliberate on issues surrounding the broadcasting business landscape. The meeting was graced by President Paul Kagame and the president of the Confederation of African Football (CAF), Ahmad Ahmad. The New Times’ Julius Bizimungu sat down with [...]
The Secretary-Genral of the SCM (Supreme Council of Media Regulation), Ahmed Selim stated on Monday that Arab and African media professionals will participate in building up a new TV Channel dedicated to convering African Affairs. Selim added that the council will broadcast the new channel to enhance Egypt’s media influence worldwide. He participated together with [...]
Michael Dearham Group Senior Consultant at StarTimes shed some light on the digital advertising in Africa, and the way StarTimes has braced itself for it. The rapid evolution of Ads becoming organic with data at the core compels us to improve our capacity in fields of data science the Senior consultant commented about the company’s [...]
In Tunisia, the public television channel Al Wataniya has threatened to no longer cover the national championship football first division. The TV station’s leaders demand that their journalists be protected from the violence that has become commonplace in Tunisian stadiums. Yesterday, in a match between Etoile Sportive du Sahel (ESS) and Club Africain, the ESS [...]
The Israeli Broadcasting Authority obtained the rights to broadcast the 2018 World Cup in Russia for the first time in exchange for a €6.3 million payment. The ministry noted that Arabic language-speaking commentators will introduce the matches on the Israeli TV channel Makan. Football fans in Jordan, Lebanon, Egypt, West Bank will see the matches [...]
Samir Ibrahim Director of Commercial Global Brand & Communications Division Al Jazeera Media Network How is Al Jazeera positioning itself on the African continent? What are your main activities? Al Jazeera is a Global News and Information Network, which strives to cover the under reported world with rich heritage and human stories. We continue to [...]
Michael Dearham Group: Senior Consultant StarTimes What is StarTimes positioning on the African continent in both Anglophone and francophone territories? This year we celebrate our 30th anniversary – our growth and development during this period of time has been dynamic and sustained. In this regard, StarTimes has prioritised sustained production and promotion of quality indigenous [...]