The pay TV market in Brazil continues to record losses in terms of subscribers. Last May, the sector achieved less than 14 million subscribers for the first time since 2012 and, in June, according to the figures reported by the Agencia Nacional de Telecomunicaciones (Anatel), entity in charge of regulating the telecommunications market in the country, the downward trend has taken place again.

In total, pay TV lost 125 thousand subscribers during the sixth month of 2021, ending it with 13.87 million subscribers. Despite the matter, June was the month with the lowest subscribers loss so far this year. Likewise, during the first half of 2021, pay TV lost 960 thousand subscribers, with a monthly average of 160 thousand clients.

According to Anatel, the pay TV operator that lost the most subscribers at the end of June was Claro (America Movil). In its traditional technologies, the company lost 55.6 thousand customers in its cable base, which ended the month with 5.8 million subscribers; and 21 thousand in terms of DTH, technology that ended the month with 737 thousand subscribers. In total, Claro reported 6.53 million clients, including 80 thousand users on its FTTH networks.

Sky (Grupo Werthein) has also recorded a loss in its subscriber base: during June, it lost 36.8 thousand, and ended the month with 4.08 million. Vivo (Telefonica) has also experienced a similar trend. In this case, the loss was 11.4 thousand clients, which made it end the month with 1.18 million clients. The only operator that managed to reverse the negative trend and reported growth in its subscriber base was Oi (Grupo Oi). During June, the company managed to add 12 thousand more clients, and its base accumulated 1,757 million clients as of June 30th.