Brazilian pay TV loses subscribers and reports similar figures to July 2012

The Brazilian pay TV market ended November 2020 with a less than 15 million subscribers base, a fact that had not taken place in the country since July 2012. As reported by different specialized websites quoting reports from the local regulator Anatel, During the eleventh to last month of 2020, the pay TV market recorded in Brazil a total of 14,918 million subscribers. During November, the country experienced a drop of 105 thousand clients and, between November 2019 and the same month 2020, the retraction was valued at 1 million clients.

Anatel reported that the operator with the greatest loss of subscribers during November was Sky (AT&T), which made a retraction of 58 thousand clients during the month, and ended the period with a base of 4.55 million. Claro (America Movil) lost 55 thousand subscribers during November, and ended the month with 7.05 million clients, of which 6.18 million belong to the cable offer, and 870 thousand to that of DTH.

In addition, Oi TV was the only pay TV operator that managed to report a positive balance of clients during the last 12 months. According to Anatel, it reached a total of 1.67 million subscribers, most of them adhering to its DTH offer, although the company, always according to Anatel, already has 90 thousand TV via FTTH (IPTV) clients. In the case of Telefonica, which operates in Latin America as ‘Movistar’ and is branded in Brazil as ‘Vivo’,  the operator reported a slight growth in November, the month in which it reached 633 thousand more clients, of which 882 thousand belong to its TV offer via FTTH (IPTV), and 373 thousand to that of DTH. This way, Vivo reported a total of 1,255 million customers during the month.

Anatel also reported a base of 388 thousand clients of small operators. The main one is Brisanet, which features 87 thousand clients during November, all belonging to the company’s IPTV offer.