According to data published by Brazil’s National Telecommunications Agency (Anatel), the pay TV market registered 17.9 million in January 2018, which represented a loss of 729,000 clients (-3.90%) when compared to the same month of previous year, and close to 30,000 (-0.16%) compared to December 2017.
Claro group, which includes the operations of Net and DTH system Claro TV, recorded a loss of 829,400 subscribers in the past year, and ended January with a total base of 9 million subscribers. In turn, Sky (AT &T) increased its base by 2.68% compared to January 2017 and reached 5.4 million customers.
Vivo (Telefónica) ranked second, right behind Claro, among the companies that lost most subscribers. Its pay TV base reduced by 6.64% in the past year, representing a loss of 112,000 clients. This decrease was driven by the DTH service, as the company’s IPTV continues to grow in subscribers as part of a strategy focused on higher value products. On the other hand, Brazilian company Oi ended January with 1.5 million pay TV subscribers (+15.3% yoy), after adding about 201,000 new subscribers.
Brazil lost 729,000 pay TV subscribers in one year
Pay TV
March 7, 2018