According to the latest Anatel report, Brazilian pay TV had a further drop and lost 89 thousand clients in March, to record a total of 15.38 million in the country. The figures are similar to those presented by the regulator in February, when, even without the Coronavirus pandemic effects, Brazil lost 90,700 subscribers, and ended the second month of the year with 15.47 million clients.
During the previous months, the pay TV subscribers drop had been more pronounced: in January 2020, there was a 224 thousand clientes loss and, in December and November 2019, the loss was 140 thousand and 127,600 clients, respectively.
The operator with the highest loss was Claro, which lost 58.5 thousand clients in its DTH base and 10 thousand in its cable operations, to end March with 7.6 million pay TV clients. Sky lost 28 thousand clients and ended the month with 4.5 million subscribers, and Telefonica (which operates in Brazil under the ‘Vivo’ brand), recorded a loss of 11 thousand clients on its pay TV base, to end the third month of the year with 1.28 million subscribers. The only exception in the market was presented by Oi, who added 8.2 thousand subscribers in the month and ended March with 1.51 million subscribers.