Warner Channel launches new look & feel

Warner Channel has renewed its image on and off screen. The new visual proposal aims to “reflect the strength and history of the brand’s shield, derived from the emblematic Warner Bros. studio,” the company said in a press release.
The change, effective from October 1, is framed under the concept “Warner Channel te conecta con el mundo de Hollywood” (Warner Channel connects you with the world of Hollywood). In the new design, the frame of the logo acts as a door that allows entering, leaving and interconnecting the shows that house the brand. In addition, a wide-ranging color palette was chosen to reflect the world of entertainment and the premium quality of its contents.
Warner Channel was launched in 1995 and positioned itself as one of the main pay TV channels in Latin America. The programming includes classics such as “Friends” and “E.R” and hit series such as “The Big Bang Theory”, “Young Sheldon” and the DC Comics universe with “Flash”, “Arrow” and “Supergirl”. Currently, the channel has 56 million subscribers.