Twitter expands In-Stream video ads to more advertisers

Twitter announced that it has extended its In-Stream video ads to all advertisers in 12 markets, among them Brasil and Mexico. This product allow marketers to connect with their audience through pre-roll ads.
This feature was previously available to premium brands. In the United States, for example, the company partnered with more than 200 video publishers, including top TV networks.
Twitter said that now marketers with video ads can start a campaign at For those that want to create Twitter-specific video ads, but lack the time, resources, or insights, Twitter’s Fuel team provides editing services to optimize creative without losing impact. This service can also be leveraged in conjunction with research studies for robust campaign performance analytics.
The 12 markets where the product is available to all advertisers are Australia, Brazil, Canada, France, India, Japan, Mexico, Saudi Arabia, Spain, United Arab Emirates, United Kingdom, and United States.