The search is on. TV5 Monde, the French channel is looking for a service that will enable the development of its digital offering in Africa. This will include the launch of a dedicated website and mobile application designed for iOS and Android users.
With these new platforms, access to all digital content having ‘Africa’ as theme will be simplified. The aim of TV5Monde in this context is to create a unique entry point and to boost the African audience, taking into consideration the ‘mobility’ aspect. Thus, TV5Monde will reinforce its position in the African continent.
Recently, the French channel has been the official broadcaster for the Olympic Games in Rio. Also, the channel launched the kids’ channel TiVi5Monde, showcasing animated movies, educational programmes and short films targeting youngsters aged from four to thirteen years.
It is to be noted that TV5Monde already has a website namely TiVi5MONDEplus.com, where the channel’s programming and news are available together with the catch-up option. The other website jeunesse.tv5monde.com, on the other hand, offers quizzes and games and other activities for the learning of French.