TIM signs deal with Sky Brasil to offer bundled services

Brazilian telecommunication company TIM (Telecom Italia) announced an agreement with Sky Brasil (AT&T) to jointly sell bundled services in Sao Paulo and Rio de Janeiro.

The offer will include TIM’s mobile, fixed telephony and broadband services with Sky’s pay TV services. Packages will be available from the second half of February.

Customers of the DTH operator subscribing to TIM Live (Fixed services) will have a discount on the 50 Mbps package by paying R$ 69.90 (USD 22.4) for one year, instead of R$ 109.90 (USD 35.2).

In turn, Sky clients subscribing to TIM’s mobile telephony services will be able to access the Pos Plus 7 GB plan for R $99.90 (USD 32) for 12 months. The original price is R$ 179.90 (USD 57.6) per month in Sao Paulo and R$ 149.90 (USD 48) in Rio de Janeiro.

TIM customers who want to subscribe to Sky (without bundled offers) will receive HBO premium channels for one year, including access to the TV Everywhere HBO GO platform. In turn, users buying some of the bundled offers will receive free HD equipment for one year.

This way, both companies joint forces to compete in a highly concentrated market, where the other operators (América Móvil, Telefónica, Oi) are already offering triple and quad play packages.