Tag Archives: Insights Maxus India

Maxus unveils tool to track online TV on social media

Insights Maxus India launches Maxus Synapse, a tool to track conversation related to online channels and programmes on social media in real time. Maxus Synapse aims to enhance return on investment on media spends. This solution helps media planners and advertisers to make informed decisions. Maxus developed the tool in association with Frrole which extended [...]