Tag Archives: GEC

Kalki Kannada GEC wants a piece of US$ 120 million ad-market

Kalki Kannada, a general entertainment channel (GEC), will integrate the Kannada television market with their target set on a big chunk of US$ 120 million ad-market. The channel will be launched by White Horse Network Service (WHNS).  The latter was involved with the management of Kannada GEC Kasthuri TV early 2015 for a five-year period [...]

New GEC to launch in India

Given that the ongoing digitisation drive by the Indian government is allowing more channels to come into the local television landscape, yet another general entertainment channel will launch in India on October 23. The channel which will be a Tamil channel is called Pudhu Yugam and it will be a free-to-air HD channel. Being launched [...]