Tag Archives: advertising

Facebook and Cisneros Interactive close partnership in Latin America

Cisneros Interactive, a digital advertising division of Cisneros, announced an agreement to become the reseller partner for Facebook in Bolivia, Ecuador, Paraguay and Venezuela. Cisneros Interactive will hire local teams exclusively dedicated to servicing Facebooks clients in these countries. The social network has a combined 27 million users in these four countries. In a press [...]

Televisa expects drop in ad sales after Trump victory

Televisa expects a fall in advertising revenue as a result of a reduction in advertisers’ budgets following Donald Trump’s victory in the United States presidential election. Salvi Folch, Chief Financial Officer of the Mexican media giant told during the Morgan Stanley TMT conference in Barcelona that the company is preparing for a drop in advertiser [...]