StarzPlay teams up with podcast specialist Finyal Media

StarzPlay, the SVoD service, has partnered with Finyal Media, the Arab production company in MENA specializing in podcast creation, to produce a series of podcasts in Arabic. The announcement follows StarzPlay’s growing focus on producing Arabic content on multiple digital media, after also announcing its first series of original content earlier this month.

StarzPlay will collaborate with Finyal to produce a series of 12 episodes that will be released at approximately the same time as the historic drama series Vikings – the critically acclaimed series of unique creator and writer Michael Hirst describing remarkable life stories and adventures epics of raiders and explorers of the Middle Ages. Titled Vikings – The Nine Realms, the story of the podcast revolves around the Norse mythology of the Vikings and will feature two weekly episodes.

Nadim Dada, Director of Content Acquisition, StarzPlay, said “With the increasing quality of Arabic audio content on regional podcast channels, StarzPlay is pleased to partner with Finyal Media to create the story of “The Nine Realms’’ This podcast greatly complements StarzPlay’s existing and ever-popular Viking themed content, allowing fans to go beyond the movies and series and learn about the history and mythology of their favourite characters. The partnership further underlines our commitment and focus towards Arabic content production as we continue to offer unmatched content to our customers on multiple fronts.”

Leila Alanani, CEO of Finyal Media, said “Podcasts are an incredible storytelling medium and we firmly believe that podcasts in Arabic are a great way to help young people reconnect with the Arab world. We are delighted to partner with StarzPlay to deliver unique content to our Arab listeners. “

Available in 20 countries in the Middle East, North Africa and Pakistan, with more than 10,000 hours of content, including premium movies, exclusive and Arabic series, StarzPlay has also secured its place as the number one player in the region MENA.