StarTimes, the pay-TV operator in Africa is bringing Indian content to its viewers with the introduction of an Indian channel entitled, NDTV 24×7. The channel is an English one offering news to its audience.
Rahul Sood, the head of network distribution and affiliate sales at NDTV 24×7, commented: “NDTV 24×7 was the first Indian news channel to launch on DStv and we are pleased to now also join hands with StarTimes to serve their subscribers with our award-winning news coverage from the best journalists and News production team in India”.
He further added that: “This is in addition to many cable operators who also carry our channels in their countries like Nigeria and Tanzania”.
On the other hand, Michael Dearham, the VP and MD of media division at StarTimes, said: “We are very pleased to welcome NDTV 24×7 in our platform, reflecting the ambition of StarTimes to always offer more diversified high-quality content”.