SPI international the global TV operator acquired diffusion rights from Insignia Productions to Kenyan popular show “New Beginnings” the drama will soon be aired on SPI’s FilmBox Africa.

The contract covers 52 episodes of the weekly show about a trio love affair. This acquisition will be added to African original show present on the FilmBox Africa Channel.

“SPI/FilmBox is fully committed to Africa with content,” said Amit Karni, Head of distribution for Africa at SPI.

“We are negotiating new acquisitions with a number of regional content suppliers and we look forward to announcing more content deals over the coming months,” he added.

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