Showmax, the video service (VoD) at the request of Naspers, has launched an application for the PS4, the game console of Sony. The VoD platform launches on this terminal with a varied catalogue of series, including the famous titles: Game of Thrones and Big Bang Theory, as well as classics like Friends.
For the moment, the application will only be accessible in South Africa. “Our development team has a very simple ambition: to give customers the ability to watch Showmax whenever and wherever they want. By adding the app to the PS4, the world’s best-selling game console, we want to expand Showmax’s appeal and make our service available to more people, “said Chris Savides, director of Showmax Africa.
The implementation of Showmax on PS4 will also allow Naspers to aim a little more millennial, core target of VoD platforms.