Showmax launched live sports streaming in South Africa

Showmax has launched a live sport streaming trial in South Africa, allowing select users to watch live sport on the platform. It has also added pre-recorded sport content to its platform.

The available contents are, Live South Africa ICC Cricket World Cup games, SuperSport magazine and talk shows, extended highlights, selected live professional and amateur events including games from the SuperSport Rugby challenge, and sport-focused movies and documentaries.

The live sport option is available on several Showmax apps and platforms, excluding the Apple TV, Xbox and PlayStation consoles, and certain smart TVs.