Record, SBT, RedeTV plan to launch streaming service

Brazilian company Simba – a joint venture created by Record TV, SBT and RedeTV – is planning to launch a new streaming platform, according to local daily Estadão.

The service would include content already produced by the three free-to-air channels, third-party films and series and formats exclusively produced for the platform. Estadão reported that the project is called internally as “Brazilian Netflix”.

Record TV already has its own streaming service, called R7Play, where it offers access to its TV programming, which includes telenovelas and news programs, among others.

Meanwhile, Simba continues to negotiate with main pay TV operators. The three channels abandoned the pay TV systems following the analogue switch-off in Sao Paulo on March 29. The broadcasters want to be remunerated for their HD channels. According to Ricardo Feltrin’s column at Uol website, Simba is close to making deals with Net, Vivo and Oi.