OTT market players will analyze the new strategies for the regional market in the next edition of NexTV Series Mexico & Central America, the leading conference organized by Dataxis, to be held on October 3 & 4 at the Presidente Intercontinental hotel in Mexico City.
Mexico’s OTT market is currently led by Netflix, followed by Claro Video (América Móvil). In this context, other OTT services have already started to gain a foothold in the market, including Mexican movies and series platform Cinépolis Klic, with a transactional model, as well as vertical sports OTTs such as Chivas TV – a pioneer in the region – and WWE, among others. According to Dataxis, the subscription OTT market in Mexico will continue to grow and will increase from 7.9 million paid accounts at the end of 2017 to 14.24 million in 2022.
The executive panel called “Subscription-based OTT strategies” will discuss about the new pay TV services through OTT, the competition with others VODs, the aggregation of platforms, users with multiple subscriptions and security and anti-piracy strategies. The panel will feature Federico Alamán, SVP & Country Manager Mexico of FOX Networks Group; Marco García, General Manager of Cinépolis Klic; Lucia Miranda, editorial coordinator of Filmin Latino; Max Castro, Region Manager of Crunchyroll and Carlos Ramos, Business Development Director, Americas of Viaccess Orca.
On the other hand, the executive panel called “Sports: multiscreen, OTT & live streaming” will feature Andres Nieto Serpa, director for Latin America of Claro Sports; José Luis Higuera, CEO of Chivas TV; Héctor Calvo, Managing Director LATAM of ESL; Joaquín del Rivero, VP LATAM of WWE and Rodrigo Fernández, VP, General Manager México of MLB. The executives will debate about big sporting events and simultaneous sessions, the boom of e-sports, sporting rights in the OTT world and the importance of non-traditional sports and minor leagues, among other topics.