Econet Media’s dynamic content business, Kwesé TV sealed deal with Orange Liberia to introduce the best entertainment and sports and make its first to market, exclusive, premium affordable pay television available to Liberians.
Kwesé is a multi-platform and multi-screen broadcast network which gives subscribers access to the full spectrum of programming on Kwesé TV across multiple platforms including TV and mobile.
Econet Media President and Group Chief Executive Office Joseph Hundah commented on this collaboration, “Having launched our pay TV service in 2017 Kwesé is the continent’s fastest growing media company, offering a truly diversified media business that includes Africa’s largest FTA channel Kwesé Free Sports, mobile services, digital and a pay-tv satellite network all under one roof. With a strong presence across sub-Saharan Africa through our various platforms, we believe that Kwesé has a legitimate claim to the title of Africa’s most exciting and innovative broadcaster. Kwesé delivers unparalleled access to premium sporting action through our affordable FTA offering, as well as entertainment to audiences on the move through our mobile app, while maintaining a solid viewer base on our satellite pay-tv platform”.
The President and Chief Executive Officer for Raising Africa Media Inc. and Local Partner for Kwesé TV in Liberia Gerald Sherman said, “We are delighted to expand these services in the country for consumers, growing from strength to strength. Liberians can now enjoy a range of premium quality programs and content at an affordable price. We are taking media and entertainment from an expensive consumer experience to a more affordable experience”.
The CEO of Orange Liberia Mamadou Coulibaly expressed his delight by saying, “This is a great day for Liberia and for Orange. Our customers will be able to enjoy a whole new experience with Kwesé TV. We are really proud to be distributing Kwesé TV satellite service in our shops and to provide access to the content on our super-fast 4G LTE mobile network’’.