Noida Software Technology Park(NSTPL) ,India based Jain TV group firm that aids TV broadcasting and production announces indenture with Motorola, KIT digital and Intelsat for their pan-India head end in the sky(HITS) operations branded as JAINHITS. Motorola will provide end-end technology support by provisioning network hardware and supplying STB’s. NSTPL has pre-ordered 30 million STB´s so far to avoid supply demands in future. KIT digital is tied up for providing 24/7 managed services; solution architecture and for supplying E2E solutions for multiplexing services for the JAINHITS platform.This service will be available for MSO´s and LCO´s from November 2012.
Initially the platform will support 200 SD,HD channels which will be scaled up to 500 channels. The platform is designed to aid seamless expansion in future for provisioning OTT/IPTV and multi-screen services. The company is also planning for a post-paid based subscription model. Current subscription fee for the service is fixed as USD 17 and the monthly fee will vary between USD 1.8 to USD 12.6 depending on the package opted for.
Previously NSTPL has signed a multi-year, multi-transponder agreement with Intelsat for C-band capacity on their 902 satellite (at 62 degree East). This will enable the NSTPL for creating a white label turney package (JAINHITS) that can be received and distributed by MSO´s and LCO´s across the country. JAINHITS will adopt DVB -S2 technology for satellites and will follow DVB-C for cable transmission.
Ankur Jain, Managing Director, Jain HITS, said, “The major problem that LCOs are facing is of revenue and shortage of set top boxes (STBs). In order to make a robust connection with the LCOs and MSOs in the initial stage, we are sharing our carriage fees with the LCOs. The percentage of carriage fees to be shared with the LCOs will depend on their size and will start from 10% going up to 50 %.” The company is investing USD 45 million for their phase-I HITS roll out. NSTPL claims that the operator will benefit from reduced Capex using this direct to network platform.