MultiChoice announced Malawian GOtv viewers could enjoy All Africa Music Awards. MultiChoice Sales and Marketing Manager, Chimwemwe Nyirenda has disclosed that local viewers of one of the Africa’s affordable pay-tv watched the awards live on.
The awards was beamed live on GOtv as well as on DStv. Nyirenda said, “This is the first time that we have screened these spectacular awards live on our platforms. We hope to be able to keep showcasing these awards in the future, so that we are part of celebrating the amazing musical talent that we have in our continent.”
The All African Music Awards (AFRIMA) is one of the biggest music awards in Africa with participation of over 700 artists across the continent. The awards, which are in their 4th year, was held in Nigeria, which has been the host city since 2014 and was co-hosted by multi-award winning artist and composer, Akonand one of Cameroon’s biggest entertainment personality and host Sophy.