Globo, Amazon.com.br and Companhia das Letras announce the launch of “Watch This Book”, a new initiative that offers selected titles on eBook format, containing some excerpts with hyperlinks to short video clips of acclaimed series produced by Globo and broadcasted on TV.
The eBooks – published by Companhia das Letras – are available on the Brazil Kindle Store at Amazon.com.br and customers can read them on any smartphone, tablet or computer using the Kindle app. To watch the videos, readers must have their devices connected to the internet.
By simply clicking on a hyperlink embedded within the text of a book, readers are then immersed into a scene from the corresponding television clip. All scenes are grouped in a list at the end of each eBook. Each Kindle Book contains video clips with up to 1 minute long.
Customer can download titles like “Gabriela Cravo e Canela” (for R$20.50, USD6.60), written by Jorge Amado and directed for TV by Walcyr Carrasco. It is also available “Dois Irmãos” (for R$19.90, USD 6.4), written by Milton Hatoum and adapted for TV by Maria Camargo and “As Relações Perigosas” (for R$ 16.90, USD 5.4), written by Choderlos de Laclos and adapted by Manoela Dias, among others.