Du, the telecom operator in the United Arab Emirates, has revealed about the launch of its TV service on Apple TV via their TV app, du View. 200 live TV channels alongside TV shows, kids’ content and movies from du will be accessible to users on Apple TV.

Fahad Al Hassawi, the chief commercial officer at du, commented: “Every day we bring our motto to life by exciting and surprising our customers with brand new value propositions. Offering Apple TV first in the region with our du View app is one of the many ways we are adding life to life”.

He further added: “Now our customers have even more entertainment options, and the du View app enables us to offer these options across multiple screens. We are at the heart of the entertainment evolution where live TV meets streaming content in a spectacular way that demarcates the future of home entertainment”.

With more than 6000 apps, including sports, news, fashion, cooking, fitness, entertainment and gaming, which are available on Apple TV, the service will be accessible to the du Home customers. Charges will be at 25 AED (6.8 USD) monthly for a 32GB device and will be 34 AED (9.3 USD) on a monthly basis for a 64 GB device, upon signing up for a period of two years.