DittoTV, the OTT platform from the digital arm of Zee Digital Convergence Limited (ZDCL), has collaborated with Idea for Idea Movie Club, the entertainment app. With this new app, subscribers of the telecom operator will have access to a bouquet with more than 90 live TV channels.
The Idea Movie Club is a free video streaming application which offers unlimited access to music videos, movies and Hollywood, Bollywood and local TV shows across more than 10 different languages. Access to the live TV channels offered by the app via dittoTV is featured as a separate tab in the app.
Archana Anand, Business Head of Digital – India, at dittoTV, commented: “With dittoTV, our aim is to bring live TV within the reach of every Indian and help them access a rich portfolio of content across genres and languages. With this collaboration, Idea customers can watch their favourite TV shows live anytime, anywhere, on any internet enabled device, along with all the other wonderful video and movies content offered by the Idea Movie Club app”.
Further, she added that: “This is a fantastic option especially for working professionals who are constantly on-the-go and hostel students who may not have easy access to a TV set and would otherwise miss out on their favorite programmes”.
Available to users on both Android and iOS platforms, subscription charges begins as from 20 INR (0.30 USD).