Dish TV, the DTH service provider in India, has added three new local HD channels on its platform. These include Zee Bangla HD, Colors Marathi HD and Zee Marathi HD. They will be accessible for a free preview until 28 December 2016.
The number of HD channels oh Dish TV’s platform now accounts to 59. Existing local channels available in the HD bouquet comprise of Gemini HD and ETV HD in Telugu; Sun TV HD, Sun Music HD and KTV HD in Tamil; Zee Talkies HD in Marathi; Colors Kannada HD in Kannada; and Colors Bangla HD in Bangla.
Arun Kapoor, the CEO of Dish TV India, commented: “Dish TV has always taken the lead in enhancing the value proposition and believes in providing the maximum and the best in entertainment to its subscribers. Our endeavour is to increase affinity with our audiences by providing them the choice of content they would like to watch”.
Further he said: “With a sharp focus on regional-language content, the move aims at connecting strongly with the regional-language subscribers. Addition of three new regional HD channels will not only strengthen our presence in the HD space but will also diversify our offerings”.