The OTT Cinépolis Klic from México uses an integrated solution from Elemental, an Amazon Web Services (AWS) company, for the delivery of content through its Transactional Video on Demand (TVOD) service.
“With Cinépolis KLIC, we are leading a new era of premium multiscreen and OTT content delivery in Mexico and across Latin America,” said Marco de la Cruz, Deputy Director of Cinépolis KLIC. “By leveraging the flexibility and scalability of Elemental Cloud, we can offer rich services without building a dedicated infrastructure while simultaneously accelerating time-to-market and avoiding large capital expenditures”.
The integrated AWS and Elemental solution enables Cinépolis KLIC to create a true TV Everywhere platform with movie delivery to customers on a full range of connected devices. The online service, which is available on numerous platforms, is complementary to the Cinépolis cinema service because it offers different content and experiences.
Cinépolis KLIC has more than 1,200 movies titles on offer, mostly blockbusters, and is expected to experience six-fold growth from 2015 to 2016. Cinepolis Klic was released to the market during the first half of 2013. The price for a premiere title is USD 2.6 while the rest of the video library content costs USD 1.6.