Cartoon Network Studios’ first original online series, “Mighty Magiswords”, will premiere in Latin America on October 8 through Youtube and then it will be available via the channel’s website and the TV Everywhere platform Cartoon Network Go! before its exhibition on pay TV.
This is the first title of Cartoon Network Studios to premiere on digital platforms, and then in the linear channel, said the company in a press release. “Mighty Magiswords” is a comedy adventure series centered on Prohyas and Vambre, a brother and sister team of warriors.
The series is also available in Cartoon Network Anything app with 15-seconds episodes that gives children the option to decide the end of the narrative. The channel said that the multiplatform content strategy of the series includes mobile micro-content, animated shorts, videogames and more.
“Mighty Magiswords is our native content offer developed specifically for each platform and with the greater volume of content we’ve done so far”, said Pablo Zuccarino, Vice President, Channel Manager Cartoon Network & Tooncast Latin America at Turner Broadcasting. “It includes interactive components allowing fans to collect, contribute, share and interact on digital platforms”, the executive added.