Bharti Airtel, one of biggest telecommunications company and the parent company of the DTH player, Airtel Digital TV, has nixed its plans on a substantial stake of Airtel Digital to investors. According to reports, Bharti Airtel was hoping to sell at least 25% of the DTH player.

The reason the sale has not occurred is due to the fact, Bharti Airtel’s discussions with strategic and financial investors fell through. The company was looking to get about USD 1.5 billion from the sale. Some of the prospective buyers Airtel was talking to were Saban Capital, PE firm Carlyle and Liberty Media. It remains to be seen if Bharti will still be looking at investors at this juncture.

Airtel Digital TV on its part has about 8.5 million subscribers to its name. There is another idea being floated by Dish TV CEO R C Venkateish wherein Airtel Digital TV would merge with two other DTH players, Dish TV and Videocon d2h. Dish TV has 11 million subscribers to its name. However the talks are still at the nascent stages.

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