Author Archives: Anabelia Horbuz

Televisa announced a strategic alliance with leading discovery platform Taboola that will allow it to expand the territory where its contents can be seen, personalizing its digital audiences. This is Televisa’s first alliance of this kind. The company will incoporate “predictive algorithmic technology,with the goal of increasing revenue through sponsored content that strengthens the loyalty […]

Televisa firmó una alianza con la plataforma de oferta de contenido Taboola que le permitirá expandir el territorio donde pueden ser vistos sus contenidos, personalizando a sus audiencias digitales. Se trata de la primera alianza de este tipo que realiza Televisa, “en la que incorpora tecnología de algoritmos de predicción, con el objetivo de incrementar […]

Paramount Television and Argentine TV broadcaster Telefe, acquired last year by Viacom, have teamed up to develop the multi-lingual drama series “Cazadores” (“Hunters”), based on recently declassified documents about the Nazi regime. The one-hour thriller, created by journalist-turned-TV writer Jason George (Narcos) centers on men and women who decided to track down the Nazi high […]