A new partnership between Turner and Showmax will offer an extensive catalogue of Adult Swim with weirdly wonderful, eclectic, surprising, quirky and surreal content for the first time in South Africa
This features multi-award-winning animated series Samurai Jack, Robot Chicken, and Rick and Morty, along with fan favourites Aqua Teen Hunger Force, The Jellies, and live action comedies Black Jesus and Eagleheart.
Having proven its enthusiasm for innovation and authentic commitment in the US, Adult Swim now represents 5 of the 10 best comedies introduced this year amongst US males 18-34 and 3 of the 10 best comedies amongst all adults.
The brand is set to unroll this energy in South Africa, where the comedy genre is already a great hit.
The VP head of commercial and business development of Turner France & Africa, Guillaume Coffin, declared, “Adult Swim does television like no one else and we are excited to bring this cutting-edge programming to young African adults who are on the go. Now available exclusively on Showmax, we are creating a disruptive entertainment experience in a new segment for us in Africa: Millennials. This is a great opportunity to capitalise on the huge success of the brand in the US and engage a new group of fans in South Africa with Adult Swim’s distinctive and visually powerful content.”