Zindagi, the Hindi-Urdu GEC channel from Zee Entertainment Enterprises Limited (Zeel), has announced the expansion of its programming duration. The number of episodes will increase from 26 to 96, as form October 3. The launch of an HD channel has also been planned with an availability of a dual feed of Hindi and English, once the licensing process from the government are completed.

Its line-up refurbished, the channel will be including shows such as ‘Little Lord’ (Turkish drama), ‘TV Ke Uss Par’, ‘Agar Tum Saath Ho’, ‘Teri Meri Jodi’, ‘Film & Shots’ and ‘Khwaabon Ki Zameen Pe’, in addition to the already existing ‘Fatmagul’ on the channel.

Sunil Buch, the chief business officer of ZEEL, commented: “Zindagi was launched with the promise of bringing the best shows from across the world to the Indian television screens. Our compelling content has always been our calling card. A thought-leader in premium entertainment with a distinct character, Zindagi presents finite world stories with bold narratives which unveil universal emotions. The Alpha Club numbers give us resounding encouragement that we are on the right path of providing premium entertainment. What sets the channel apart is its consistent commitment to show real, vibrant, and premium world stories”.

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